EIMI, which comes from a Greek word meaning exist, consists of hero. Styling products – including Ocean Spritz and Perfect Setting – and three new hero products.

Sugar Lift ix a new texture and volume spritz and Perfect Me, a lightweight BB style cream to prep and smooth the hair, inspired by skincare developments.

A celebration of individuality, the new lineup of styling products promise versatile results that are light enough to be layered for your own bespoke finish on every client.

EIMI speaks to every individual style and our hero products continue to create exceptional desirable finishes. Glam Mist is a light shine mist that protects against humidity once applied to dry hair. Grip Cream creates a distinctive style when applied to dry hair and our Texture Touch is malleable matte clay that provides a loose, flexible hold.

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